Polaroid, R.I.P Essay Example | Topics and Well Written Essays - 750 words

Polaroid, R.I.P - Essay ExamplePost SX-70 Polaroid faced a number of un prosperous inventions and business ventures which crafted the fall of the once hugely successful and innovative company which failed to keep pace with the even newer technologies developed in the industry (Whitford, 2001).The article gave all the credits of the rise and fall of Polaroid to its founder Edwin Land. harmonize to Whitford it was he who had the vision of realizing the idea which was only a dream of a child at that time. The article cited Elkan Blout, the then vice president of research of Polaroid aspect that Land had a unique ability to differentiate between an excellent idea and an excellent product. Keeping in mind the concept of value hitch he was aware of the fact that not all the excellent ideas can be turned into an excellent commercial product and until commercialized any unattackable invention remains latent without any profitability (Chesbrough and Rosenbloom, n.d.).While inventing new te chnologies Polaroid showed the successful application of the techniques of capturing values. Its first unique product was Model 95 which was judge exceptionally in the photography grocery. But Polaroid did not stop here, it recognized the requirement of constant innovation and improvement to remain and grow in the market as a company. Thus it practiced constant research and development procedures under the supervision of Edwin Land to ultimately invent a product SX-70 which was declared to be a bundle of inventions including new motor, new power source, new optical system and most importantly a thoroughly new movie with the ability to be dispensed with the need for timers and peel-away negatives to produce color print instantly. The SX-70 cameras were recognized as the most revolutionary product in the history of photography and were compared with the revolution humankind experienced with the visit to the moon (Whitford, 2001).This invention